{"id":25935,"date":"2016-02-16T15:21:33","date_gmt":"2016-02-16T15:21:33","guid":{"rendered":"https:\/\/www.clearbooks.co.uk\/?p=25935"},"modified":"2018-08-24T14:39:22","modified_gmt":"2018-08-24T13:39:22","slug":"5-benefits-of-having-a-website-for-your-business","status":"publish","type":"post","link":"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/","title":{"rendered":"5 benefits of having a website for your business"},"content":{"rendered":"<h2>5 benefits of having a website for your business<\/h2>\n<p>It might seem an obvious part of starting a business but a surprising number of entrepreneurs don\u2019t consider setting up a website when they\u2019re starting out.<\/p>\n<p>Reasons for this could include not believing the company will grow enough to warrant a website, only aiming to attract local customers, or relying too heavily on word-of-mouth. Or, ultimately, just not understanding the benefits of having a website.<\/p>\n<p>But whatever business you\u2019re in, it\u2019s worth having an online presence \u2014 both to attract new customers and to reassure existing customers of your longevity and durability.<\/p>\n<p><strong>Here are 5 reasons you should make sure that your business has a website:<\/strong><\/p>\n<h3>1. Build credibility<\/h3>\n<p><a href=\"https:\/\/www.clearbooks.co.uk\/wp-content\/uploads\/2016\/01\/blog_charity-giving.png\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-25433 size-full\" src=\"https:\/\/www.clearbooks.co.uk\/wp-content\/uploads\/2016\/01\/blog_charity-giving.png\" alt=\"blog_charity-giving\" width=\"600\" height=\"185\" \/><\/a><\/p>\n<p>If a potential customer looks for your business online but can\u2019t find it, it could mean losing a sale. People are used to having all of the world\u2019s information at their fingertips, and if you\u2019re missing they might wonder why. A website is also a great platform from which to publish helpful content, and link to social media accounts\u2014 expanding your reach and credibility further.<\/p>\n<h3>2. Showcase your products and services all day everyday<\/h3>\n<p><a href=\"https:\/\/www.clearbooks.co.uk\/wp-content\/uploads\/2016\/01\/blog_announcement.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-25430 size-full\" src=\"https:\/\/www.clearbooks.co.uk\/wp-content\/uploads\/2016\/01\/blog_announcement.png\" alt=\"blog_announcement\" width=\"600\" height=\"185\" \/><\/a><\/p>\n<p>The best thing about having a website is that people can access your products and services 24\/7. Customers can buy your goods, or research your offering, at any time convenient to them \u2014 without having to wait until your physical shop is open.<\/p>\n<h3>3. Customers can easily contact you<\/h3>\n<p><a href=\"https:\/\/www.clearbooks.co.uk\/wp-content\/uploads\/2016\/01\/blog_email-communication.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-25439 size-full\" src=\"https:\/\/www.clearbooks.co.uk\/wp-content\/uploads\/2016\/01\/blog_email-communication.png\" alt=\"blog_email-communication\" width=\"600\" height=\"185\" \/><\/a><\/p>\n<p>If someone wants to get in touch or has a query, having a website will make this simple and easy for them \u2014 thus providing a good customer experience. Make sure your contact details are easy to find and you clearly state your hours of business, and when your email and phones are monitored.<\/p>\n<h3>4. Get more customers through search engines<\/h3>\n<p><a href=\"https:\/\/www.clearbooks.co.uk\/wp-content\/uploads\/2016\/01\/must-read_finding-an-accountant.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-25526 size-full\" src=\"https:\/\/www.clearbooks.co.uk\/wp-content\/uploads\/2016\/01\/must-read_finding-an-accountant.png\" alt=\"must-read_finding-an-accountant\" width=\"600\" height=\"185\" \/><\/a><\/p>\n<p>If someone has never heard of your business but is looking for a product or service you offer, a quick Google search could mean a brand new customer that you would never have gained through analogue methods. You could even gain a large international customer base this way! Make sure your website is clearly laid out, inviting, and easy-to-use to ensure visitors stay once they have found you.<\/p>\n<h3>5. It&#8217;s cheaper than renting a physical shop<\/h3>\n<p><a href=\"https:\/\/www.clearbooks.co.uk\/wp-content\/uploads\/2016\/01\/blog_portable-working-desk-cafe.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-25450 size-full\" src=\"https:\/\/www.clearbooks.co.uk\/wp-content\/uploads\/2016\/01\/blog_portable-working-desk-cafe.png\" alt=\"blog_portable-working-desk-cafe\" width=\"600\" height=\"185\" \/><\/a><\/p>\n<p>Starting a new business can be expensive. Save the cost of physical premises by setting up a \u2018shop window\u2019 online. Don\u2019t skimp on costs here though. A professional and experienced designer can make you money in the long run by building an attractive and user-friendly site. A bad or outdated website could be worse than not having one at all.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>5 benefits of having a website for your business It might seem an obvious part of starting a business but a surprising number of entrepreneurs don\u2019t consider setting up a website when they\u2019re starting out. Reasons for this could include [&hellip;]<\/p>\n","protected":false},"author":145,"featured_media":25523,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-25935","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 benefits of having a website for your business | Clear Books<\/title>\n<meta name=\"description\" content=\"It&#039;s great to have a business website. You can use it to build credibility, showcase your products or services and provide contact details to customers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 benefits of having a website for your business | Clear Books\" \/>\n<meta property=\"og:description\" content=\"It&#039;s great to have a business website. You can use it to build credibility, showcase your products or services and provide contact details to customers.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Clear Books\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/clearbooks\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-02-16T15:21:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-08-24T13:39:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.clearbooks.co.uk\/blog\/wp-content\/uploads\/2016\/01\/must-read_5-reasons-business-website.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"David Carr\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ClearBooks\" \/>\n<meta name=\"twitter:site\" content=\"@ClearBooks\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Carr\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/\"},\"author\":{\"name\":\"David Carr\",\"@id\":\"https:\/\/www.clearbooks.co.uk\/blog\/#\/schema\/person\/5fa6f40060d196b7177b75079fb4a3b2\"},\"headline\":\"5 benefits of having a website for your business\",\"datePublished\":\"2016-02-16T15:21:33+00:00\",\"dateModified\":\"2018-08-24T13:39:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/\"},\"wordCount\":444,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.clearbooks.co.uk\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.clearbooks.co.uk\/blog\/wp-content\/uploads\/2016\/01\/must-read_5-reasons-business-website.png\",\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/\",\"url\":\"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/\",\"name\":\"5 benefits of having a website for your business | Clear Books\",\"isPartOf\":{\"@id\":\"https:\/\/www.clearbooks.co.uk\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.clearbooks.co.uk\/blog\/5-benefits-of-having-a-website-for-your-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.clearbooks.co.uk\/blog\/wp-content\/uploads\/2016\/01\/must-read_5-reasons-business-website.png\",\"datePublished\":\"2016-02-16T15:21:33+00:00\",\"dateModified\":\"2018-08-24T13:39:22+00:00\",\"description\":\"It's great to have a business website. 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