Occasionally we fail in our mission to champion small businesses and a customer gets frustrated.

At Clear Books when a customer has a bad experience we don’t want them to dwell on that. We want to get them back on side and feeling positive about the software, the team and the company.

We surprise our disgruntled customers by posting them a box of Clear Books chocolates accompanied by a sorry note from the team.

What do you do to turn an unhappy customer back into a happy customer?

Posted by Tim Fouracre

Tim founded Clear Books in 2008. Like many small business owners he worked from home for 15 months to get his startup off the ground. Today Tim enjoys helping Clear Books, its customers and its growing team innovate and achieve. Tim did his GCE O Levels in Ghana.

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